PJ Judia / Selected portfolio

Ideas, made tangible.

Chief Design Officer at Unico. Previously, Apple design operations.

Selected work

Recent concept and prototype work at Unico. Motion studies bring the existing concept illustrations into sequence; they are not live product footage. Human Token features the existing concept film; the MGM opening is original brand motion.

Explorations / Unico

Less interruption.
More intention.

Two studies in making identity feel lighter.

Existing dissolve-in exploration showing identity verification without a separate card.View original board ↗

01 / Quiet Authentication

Stay in the moment.

Comparing a bottom-up entry with an in-place dissolve.

Existing liveness exploration with a compact guidance pill and a face oval.View original board ↗

02 / Guided liveness

Guide without taking over.

A compact prompt, a clear capture space, and less framing.

See the directions being explored +

Bottom-up

The existing entry direction.

Descending U

An alternative that expands into a guidance pill.

In-place dissolve

An alternative with less travel across the screen.

Open the structural exploration board ↗

Existing concept boards · Explorations, not launched experiences or validated biometric behavior.

Design & leadership

Make the standard shared.

My work connects product direction, interaction detail, and the operational realities of design teams.

NowUnicoChief Design Officer
PreviouslyAppleDesign & product operations
Original Unico mobile interaction review guide cover, draft 0.7.Open original review sheet ↗
Interaction standards

One working reference.

Mobile review guides connect entry, capture, feedback, and recovery. English and Portuguese variants make consistency a design question, not a translation afterthought.

Proposed review path

Bring the right people in.

A proposed path connects designer critique, engineering review, testing, and leadership decisions before deployment.

Review artifacts and proposed process, not claims of adoption or measured results.

My Apple experience spans Services Design, Human Interface and Industrial Design operations, and AppleCare. The concepts and prototypes shown here are separate from those operations roles.

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